Original motion pitch I animated to help visual the two different visual styles.
Worked closely with Block and Tackle to help develop this FXM network rebrand.
The network wanted the package for FXM to seamlessly evoke a feeling of nostalgia, the fleeting memories of your favorite films, and the vastness of its library.
Directed and Produced by Block & Tackle
Creative Directors: Adam Gault and Ted Kotsaftis
Executive Producer: Michael Neithardt
Producers: Anna deCastro, Megan Anderson
Design: James Bartley, Felipe Carvalho, Cyrus Cumming, Adam Gault, Timothy Haldeen, Benjamin Hill, David Hobizal, William Huang, Ted Kotsaftis, Gordon Waltho, Adam Wentworth
Animation: James Bartley, Cyrus Cumming, Adam Gault, David Hobizal, William Huang, Ted Kotsaftis
Client: FX Networks
SVP, Broadcast Design: Steve Viola
VP, Broadcast Design: Amie Nguyen
Director Production: Dara Barton
Final montage created by Block and Tackle of all the final work the team and myself created for this rebrand.